We have received many enquiries in the past week regarding the delivery of our 2014 membership packs and cards and the following information will explain the process and timelines for delivering your membership inclusions in the coming weeks.
For those members who joined before Christmas, your 2014 membership packs will start arriving next week. For everyone else it will be closer to the start of the season.
The delay in the delivery of membership packs is due to the complexities involved in relocating people to their new seats at the Adelaide Oval and the detailed data management requirements of this process to ensure we get it right for every member.
During the original 'guarantee' and 'priority' seat secure and allocation process, which started back in August, nominated 'group leaders' were responsible for securing the seats on behalf of their group of members. There were over 4,000 of these groups.
Each group then needed to broken down into individual entities so each seat in the stadium was then separately allocated to an individual person or account.
The membership renewal process for 2014 could not commence until this work was completed and this was a significant and time-intensive task.
We are extremely grateful to the AFL and their membership shared services team who have been working through this process with us.
The delay in ensuring that every seat in the stadium has been allocated correctly has pushed out the delivery of membership packs – it is a data issue, not the physical packs which have been in our warehouse since October.
The other complexity relates to the distribution of membership cards which will now be delivered separately to the membership packs this year.
The membership cards (only those with reserved seat season ticket barcodes) cannot be finalised until the Stadium Management Authority has done a complete seat audit in each section of the stadium to ensure that all seats exist and to check for obstructed views.
Once this has been completed and confirmed, we will produce and distribute membership cards to those reserved seat members.
Members can be assured they will have their membership cards before the first home game against the Crows on March 29.
We appreciate people’s patience and understanding through what is a difficult and time-consuming process.
We will ensure our members have the best possible experience in transitioning into the magnificent new Adelaide Oval.
When members are sitting in their new seats on Saturday 29 March in readiness for the first bounce of the historic first Showdown at the Adelaide Oval, the wait will be well and truly worth it!
If you have any further queries, please contact our Member Services team on 1300 GO PAFC.
Yours sincerely,
Matthew Richardson
General Manager - Member Services
Secure your seat at the historic first Showdown at the Adelaide Oval on March 29 by becoming an 11-game reserved seat or Essential Power member at weareportadelaide.com.au or by calling 1300 GO PAFC (1300 467 232).
